Wasteminster is Creative Review's 'Creative Inspiration'

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May 18, 2021
Wasteminster is Creative Review's 'Creative Inspiration'

"New Greenpeace film aims to raise awareness of UK plastic waste."

Creative Review has featured Wasteminster on their website under the 'Creative Inspiration' section.

An excerpt from the article:

The film is created by creative collective Studio Birthplace through production company Park Village.

The team worked with CGI partners Method & Madness to build an exact digital replica of Downing Street, using library photographs and satellite imagery to achieve incredible detail, right down to the light fittings.

CG director Alex Scollay and his team used bespoke VFX data simulation, high-end CGI and modelling to create the dynamic flow of 1.8 million kilograms of plastic, with the individual items interacting with each other in a physically accurate manner thanks to Tyflow software.

Read the full article here.

Learn more:

Watch "Wasteminster" here.